Trump family gave us a ‘masterclass’ in meme marketing’: pro

The entry of Donald and Melania Trump into cryptographic space with their tokens even sparked a debate on the regulatory strategy.

Zach Burks, CEO and founder of Mintology, a blockchain service provider, believes that by marking their tokens as “memes” rather than “pieces”, Asset seems to position them outside the scope of the laws on securities, an approach he described as a “masterclass in compliance in even marketing”.

“By advertising their tokens simply as` `memes ” instead of using the term` `parts ”, the trumps try in a blatant way to prevent their tokens be classified as titles,” wrote Burks In a note at Crypto.News. “This is a masterclass in accordance in the marketing of the same and is a clear decision to the future to the test of the inevitable accusations of pump and dump diagrams.”

An unexpected increase in Trump’s token demand caused the rapid launch of a melania’s theme to be rapidly speculated to broadcast a meticulous examination surrounding the Trump’s own token, according to Burks.

By avoiding the language which could trigger the application by the Commission of securities Trump’s approach highlights a broader trend in the evolution of the relationships between crypto and regulations, added Burks.

Trump’s same business

The Trump family spear Two pieces of memes, Trump (ASSET) and Melania (Melania), in rapid succession, sparkling the volatility of the market and the upheavals.

On January 17, Donald Trump announced the Trump token on the Solana (GROUND) Blockchain via Truth Social, urging supporters to join his “Trump community”.

Two days later, Melania Trump presented His own token, Melania, also on Solana.

Trump’s price has skyrocketed, reaching a peak of $ 75 with a market capitalization of $ 15 billion. The token jumped 840% compared to its lower $ 6.24 on January 18, which makes it the 18th largest cryptocurrency.